We Create Visual Conversations

With today's growing interest in entrepreneurship, hundreds of new businesses open daily but only 2 of 10 succeed, according to Forbes. The sad part is that most companies offer excellent products, but due to a lack of knowledge in marketing, most business owners are unable to differentiate themselves when sharing their story. The truth is it's almost impossible to compete with trusted brands without establishing a true understanding of your brand, vision or purpose for your company.

Here at Second & Frederick Brand Management & Consulting, our vision to assist entrepreneurs in the development of their visual identity thru vision-inspired, purposeful design.

The new path to Building Stronger Brands. 

The Man Behind the Brand

Christopher Armstrong

Creative Director / Founder

For over a decade Christopher Armstrong has changed the dynamics of the creative community by elevating the artistic standard.  During his partnerships with great brands such as Landry's Inc., Red Square Agency, Margaritaville Restaurants & Casino, and the University of South Alabama, Christopher has developed a systematic process of building stronger brands.

Currently serving as the Director of Marketing for Boys & Girls Clubs of South Alabama, Mr. Armstrong has consistently increased the Clubs brand awareness and visibility. Through strategically planned partnerships, social engagement and improved visual aesthetic, BGCSA Daily Attendance, Donor Engagement and Cause Marketing Initiatives has increased year after year.

It is because of Christopher's experiences that he is now able to assist business owners in the development of their visual identity. Designed to propel companies forward while developing an understanding of their brand, vision and/or purpose for their business.